Posts filed under Hotel Marketing

New Titanic Miniseries Can Remind Us Who We Are Today

As the hundredth anniversary of the tragic sinking of the famed ocean liner The Titanic approaches, a fleet of a new TV miniseries will soon seek to find port on television sets around the world.

Leading the way will be a new mega million pound four-part TV series written by Julian Fellowes, co-author of the very popular Downton Abbey PBS/BBC TV miniseries, entitled simply Titanic.

This parallel application of writing talent with the legendary grandeur of Titanic's famed elegance (and sad ending) is almost certain to guarantee the continued popularity of all things Edwardian.

Thankfully the series, which will be released in Canada, the United Kingdom and then the United States, will focus in large part on the passengers and crew as characters before taking the viewers into the sad night of April 15th.

The delayed tragedy will enable those watching the series to glimpse the grandeur of the ship as well as the hierarchy that ruled society at that time.

It is important to remember that our Industry carries the legacy of that class system and the great estate houses that spawn it. Like the fabled Downton Abbey, we work witihin a daily structure that echoes the labors of Edwardian cooks, footmen and house maids in the modern positions of chefs, bellmen and housekeepers.

Today those positions are better paid professional positions, protected by labor law and owner-worker agreements. Yes, the world has changed a great deal since 1912 – or has it?

Indifference and injust judgment of others still occurs, lurking like an iceberg, offering equal destruction today unless we can see clearer than the Titanic’s esteemed but careless captain that professionalism requires a genuine respect for others, not merely profit by any means available.

Post Note, April 6, 2012: If you have ever try to visualize how something as big as the Titanic could sink (something roughly the size of a major hotel building), the amazing data-visualization company After the Flood has created a videographic for the BBC that explains it all.

Their work is an amazing demonstration of how the new videographic design, using advanced computer technology (and a lot of in-house talent), will change the face of marketing in the hospitality industry. Imagine telling the marketing story of your hotel or restaurant in five brief but unforgettable minutes! 

Your Culinary World copyright Ana Kinkaid/Peter Schlagel 2012

Thank You Steve Jobs for Sharing the Courage to Create

On October 5th Steve Jobs died. The innovative CEO founder of Apple Computers (and creator of Pixar Animation Studio) conceived product after product that has touched and benefited our Industry.

What chef, what F&B director, what sommelier has not had their day made easier through the use of a laptop computer, iPhone or iPad? Who has not eased the stress of the day with music thanks to an iPod? Or failed to cheered when our professional values were shared with diners in the amazing film Ratatouille?  

Yet Jobs has left an even greater gift for us all than those wonderful tools listed above.  That gift is a view of what true creativity is about and how we achieve it. Nowhere is that better captured than in his address to the 2005 graduating class of Stanford University near his home in California.

Please take a moment and watch this astounding presentation about courage and creativity. Then, if you find it appropriate, share it with others – thanks in large part to the very technology that Jobs created and shared with all of us.

Thank you Steve Jobs! You made all our 'jobs' a lot easier!

 Your Culinary World copyright Ana Kinkaid/Peter Schlagel 2011