Hotel deLuxe Celebrates a Legend with the Elizabeth Taylor Champagne Cocktail

Many of us woke today to the sad news that a great star has passed away.  Elizabeth Taylor, a true member of Hollywood’s golden-era royalty, died peacefully of congestive heart failure at the Cedars-Sinai Hospital in Los Angeles, surrounded by her four children. She was 79 years old.  

When one speaks of the amazing life of Elizabeth Taylor, only the word “lengendary” will do.  And it is this great legacy that the Hotel deLuxe in Portland, Oregon honors every day with a very special cocktail.

But first let’s meet Elizabeth Taylor. She came to Hollywood from war-torn Britain during the early days of World War II and rose to sudden fame as the courageous heroine in the heart-touching film National Velvet.

Her stunning beauty caught the eye of many men, starting with Nicky Hilton of Hilton Hotel fame. Seven other husbands followed and many more great movies including Cleopatra, Who’s Afraid of Virginia Woolf, BUtterfield 8, Cat on a Hot Tin Roof, Giant, Place in the Sun, Taming of the Shrew and A Little Night Music to name only a few.  

Lesser acknowledged is her skill as a business woman and her active support of HIV/AIDS research. She launched the first and most successful celebrity perfume, entitled “Passion”, named after her Love for life.

By 1991 her fragrant “Passion” had soared to sales of over $100 million dollars. A later perfume, “White Diamonds” would go on to rack up over one billion dollars in sales globally, making it the most famous star perfume ever marketed.

Elizabeth then gathered her star power (and dollars) and helped found the American Foundation for AIDS Research (amfAR) after the shattering death of her former costar and longtime friend, Rock Hudson. At a time when many wanted to ignore the growing health crisis or worse use the event to isolate and judge a valuable segment of society, she demand that the issue and loss caused by AIDS be faced squarely and publicly.

Showing the strength behind her beauty, she went further and founded the Elizabeth Taylor Aids Foundation (ETAF)enlisting the aid of the rich and famous to raise funds and fight fear. Indeed, it is to this organization that she asked her many fans and friends to support if they wished to remember her after death. 

From charm to beauty to meaning – what a life she lived, what a legacy she has left us. Michael Robertson, lead bartender extra ordinaire of the Driftwood Lounge at the cinema–themed Hotel deLuxe, has created a fantastic champagne cocktail that captures the beauty (inside and out) of this amazing superstar.

An almost perfect color match to Elizabeth Taylor’s stunning violet eyes, this is a cocktail as unforgettable as the star’s beauty and personal courage.

Equally unforgettable is the Hotel deLuxe with each floor’s décor honoring the Hollywood made famous by the movies. Images of Grace Kelly, Clark Gable, Jean Harlow grace the walls in elegant art deco style.  It’s just the right place to enjoy elegance and a world class cocktail honoring a world famous star – Elizabeth Taylor.

But, just in case you can’t make it to the Hotel deLuxe in the near future, bar master Michael Robertson has graciously offered to help you honor Elizabeth Taylor by sharing the recipe for his original cocktail – Enjoy and remember: 

The Elizabeth Taylor Cocktail

Stir gently together:

4 ounces of chilled Champagne

¾ ounce of Rothman & Winter’s Crème De Viollete.

Mix slowly and pour into the most elegant glass available.

Gently top with an Amarena Cherry.

Your Culinary World copyright Ana Kinkaid/Peter Schlagel 2011

How Culinary Trends Are Created at Digital Light Speed

It seems that, whether it’s bacon or cupcakes, there’s a new culinary trend every other day, passing by in a whirling and seemingly never ending parade of the “hip and the hot”. But often overlooked is the backstory of how, exactly, are these trends created.

To answer that question one has to understand the history of culinary marketing both pre and post digital revolution. Prior to Mark Zuckerberg of Facebook fame and an ever advancing army of reviewing bloggers, the popular food trends were identified by a select group of knowledgeable culinary and lifestyle magazines at the tables of the world’s leading restaurants.  

The creative chefs at these remarkable restaurants were (and still are) masters of their medium.  Their kingdom is the kitchen and their dining rooms the arena of their expression.  Only rarely did the general dining population known their names.

Then came the Internet and television food channels and suddenly, it seemed in the twinkling of an eye, everything changed. As millions of viewers tuned in, show topics became trends. Host chefs became media celebrities, often promoting a variety of supportive products.

The dedicated viewers of these new cooking programs turned their new found interests into Internet search words, all to be tracked internally on the Web by background analytical software.

The accumulated marketing data further focused attention on single products, single dishes, strengthened by the effect of value added placement” (or v.a.p.) in movies and television shows such as Sex in the City and Mad Men.

Then there were the upscale food trucks that appeared and their location and fame spread via twitters and bloggers as their young chefs in innovative “incubator cities” such as Seattle, Portland, Austin and Oakland tried the new, the daring, that unique untried combination.  

Today’s insightful chef can and does take the best from each of these worlds and maintain equally both tradition and innovation.  Valid professional skills, learned from a trained master, are a must as is a knowledge of and presence on the Web. Today’s successful chef needs to know the resources of the Internet as well as he knows the talents of his staff and tastes of his or her diners.

One can only hope that this balanced blend of past and present will be the best and most lasting of all the ‘trends’ to emerge into the future legacy of the 21st century.

 

Your Culinary World copyright Ana Kinkaid/Peter Schlagel 2011